Financial Advisors and Neurodivergent Clients
Financial advisors play a crucial role in providing expertise in financial planning and investments. However, what is often overlooked is the importance of understanding and accommodating clients with neurodivergent traits, such as autism, ADHD, dyslexia, and other cognitive or sensory differences.
Processing Content
Neurodivergent individuals, often referred to as “2e” or twice exceptional, possess unique strengths and challenges. While they may excel in certain areas, they may struggle with others such as sequencing ideas or managing frustration. This disparity can present obstacles in traditional advisory settings that rely on specific information processing styles.
Recognizing the need for tailored support, financial advisor Korinne Sugasawara, founder of Kite and Compass Financial in San Jose, California, has built her practice to cater to neurodivergent clients. Being neurodivergent herself, Sugasawara understands the importance of creating a safe and inclusive space where clients feel comfortable expressing their needs and unique behaviors.
Relating on a Personal Level
Advisors who share similar neurodivergent traits with their clients can provide a deeper level of support based on their shared experiences. This shared understanding fosters psychological safety, reduces fears of being misunderstood, and enhances overall comprehension.
For instance, Jay Zigmont, CEO of Childfree Wealth in Tennessee, who has ADHD, leverages his personal experiences to connect with neurodivergent clients effectively. By framing issues differently and drawing on his own journey, Zigmont creates a more relatable and empathetic advisory approach.
All Advisors Can Be Welcoming
While neurodivergent advisors may have a natural advantage in serving neurodivergent clients, neurotypical advisors can also effectively support them by being flexible and curious. Julie Landry, a clinical psychologist at NeuroSpark Health in San Antonio, emphasizes the importance of creating a welcoming and accommodating environment for all clients.
By openly discussing their differences, advisors like Sugasawara encourage curiosity and understanding among neurotypical individuals, while providing a sense of relief and acceptance for neurodivergent clients.
The Process Adjustments That Can Make a Difference
To enhance engagement with neurodivergent clients, financial advisors can implement practical adjustments such as structured meetings, written agendas, summaries, and visual aids to reduce cognitive load. By adapting financial planning processes to align with clients’ information processing styles, advisors can effectively communicate and empower their neurodivergent clients.
Sugasawara emphasizes the importance of understanding each client’s neurodivergence from a strengths-based perspective rather than focusing solely on the diagnosis. By tailoring strategies based on individual preferences and experiences, advisors can make a real difference in their clients’ financial well-being.
Ultimately, the key lies in following the “platinum rule” of treating others as they want to be treated. By acknowledging and respecting diverse learning styles and perspectives, financial advisors can create a more inclusive and supportive environment for all clients, regardless of their neurodivergent traits.



