Driving Employee Engagement and Ensuring Operational Efficiency in Banking
Creating a positive work environment is crucial for driving employee engagement. By fostering a workplace that inspires, motivates, challenges, and supports employees, banking center managers can encourage exceptional performance. This not only strengthens the relationship building efforts within the team but also ensures the smooth and efficient operations of a full-service banking center.
The Role of a Banking Center Manager
A banking center manager (BCM) holds a significant role in shaping the banking center’s customer service quality. This role involves meeting with customers, discussing their specific banking needs in person, both at the branch and at the customer’s location. The BCM works closely with business partners to service existing and prospective customers, spending significant time conducting outside sales efforts directed at prospecting business and retail customers, and centers of influence.
From an operational standpoint, the BCM is responsible for ensuring that all established policies, procedures, and security measures are strictly adhered to. This includes overseeing the recruitment, supervision, training, and coaching of the staff to meet the bank’s service, sales, and operational objectives.
Essential Functions of a Banking Center Manager
As a BCM, you are expected to excel in several key areas. These include providing excellent customer service, undertaking business development tasks (both inside and outside the banking center), participating in community service, managing sales, and overseeing operational tasks. Effective communication with the banking center team is also critical to ensure that pertinent information is relayed accurately and timely.
Practicing the Standards of Better Banking
A BCM adheres to the standards of the Better Banking Pledge and Service & Support Pledge. This includes assessing the financial needs of banking center clients and recommending appropriate services or products. To meet and exceed the banking center’s sales goals for loans, deposits, partner referrals, and profitability, a BCM must consistently promote the sales culture within the banking center. This involves ensuring the staff receives adequate management, coaching, and training to sell and cross-sell products effectively.
Building Relationships and Developing Business Opportunities
As a BCM, you play a crucial role in developing small business banking opportunities. This could involve making calls, originating deals, or making referrals to meet sales goals. In addition, you are tasked with overseeing and contributing to the branch’s consumer production and growth to achieve budgeted results. This necessitates setting priorities, delegating responsibilities, and following through on the implementation of designated activities.
Handling Operational Aspects and Upholding Security Measures
From an operational perspective, a BCM is responsible for handling various audits and reports, monitoring control accounts and branch cash levels, managing cash items, and controlling over/short. To maintain the bank’s trust and responsibility, all employee information and customer business should be kept confidential and secured. Furthermore, the BCM ensures adherence to policies and procedures by continuously educating the staff about them.
Building Positive Relationships and Demonstrating Judgement
A BCM builds successful working relationships with internal business partners and provides constructive feedback when appropriate. The ability to demonstrate sound judgement and decision-making skills by following established guidelines and procedures is critical. Resources should be utilized appropriately for assistance when needed.
Supervisory Responsibilities
As a supervisor, the BCM is responsible for the overall direction, coordination, and evaluation of the banking center staff. This involves fostering a team concept that includes the banking center staff and employees from other lines of business. The BCM carries out supervisory responsibilities in accordance with the organization’s policies and applicable laws, evaluating performance, rewarding and disciplining employees, addressing complaints, and resolving problems. These responsibilities also include proactive recruiting, interviewing, coaching, and training employees.
Additional Information
The wage range for the Banking Center Manager position is $72,000-74,000 annually with potential incentives and bonuses. This position includes 22 days of PTO (Paid Time Off), 5 days of STD (Short Term Disability), 11 annual paid holidays, and 1 float holiday. Additionally, WesBanco offers an excellent benefits package including medical, dental, and vision coverage, Health Care Flexible Spending, Dependent Care Flexible Spending, Transportation Fringe Benefit Plan, Group Life, Long Term Disability, Optional Life, and access to voluntary benefit products such as Cancer, Term & Universal Life, Accident, Short-Term Disability, and Critical Illness policies. WesBanco also offers a 401(k) plan with employee match.
The banking industry is highly regulated, and as a BCM, you are expected to acquire and maintain proficiency in the bank’s policies and procedures and adhere to all applicable laws, rules, and regulations. You are also expected to complete all assigned compliance training in a timely manner.
Effective use of technological resources for meetings, coaching, and training is essential. Proficient knowledge of banking software and digital services through various types of delivery channels is required. You must also possess excellent organizational skills, the ability to multi-task and be flexible, and the ability to build positive business relationships with a variety of retail and commercial customers.
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