Driving Employee Engagement in Banking
The role of a Banking Center Manager (BCM) extends far beyond the basic functionalities of managing finances and overseeing operational tasks. A competent BCM is an individual who can positively influence the work environment, driving employee engagement, inspiring, motivating, and challenging their team. They are the ones who acknowledge exceptional performance and help build a positive work environment that supports and provides ongoing recognition for their team’s efforts.
Building Relationships
A BCM’s responsibilities are multi-faceted and include building and leading relationship-building efforts with both customers and business partners. They are also responsible for ensuring the efficient operations of the banking center and guaranteeing that the staff receives proper training and development. This is crucial for providing excellent customer service, which is at the heart of the banking industry.
Customer Interaction and Service
In their role, a BCM should assume a proactive role in customer interaction and service. This includes meeting with customers, discussing their specific banking needs in person both at the branch and at the customer’s location. They also work closely with business partners to service existing and prospective customers. This can often involve significant time spent conducting outside sales efforts, prospecting business and retail customers, and participating in community service opportunities in the market.
Operational Oversight
From an operational perspective, the BCM provides oversight to ensure that all established policies, procedures, and security measures are followed. Their responsibilities also extend to assisting in hiring, supervising, training, and coaching the staff to achieve the bank’s service, sales, and operational objectives.
Essential Functions
The essential functions of a BCM are wide-ranging and include excellent customer service, business development, community service, sales management, operational oversight, and effectively communicating pertinent information to the banking center team.
Essential Duties and Responsibilities
The role of a BCM is not limited to these functions; their duties and responsibilities are extensive. They are the personal models for the standards of the bank’s mission, vision, and pledge. They are required to assess the financial needs of banking center clients effectively and make appropriate recommendations to fulfill the needs of the client.
Further, they consistently meet and exceed banking center sales goals for loans, deposits, partner referrals, and profitability. They also promote the sales culture within the banking center and ensure that the staff receives proper management, coaching, and training to demonstrate abilities to sell and cross-sell products in order to reach individual and team sales goals.
Supervisory Responsibilities
A BCM also has supervisory responsibilities. They are responsible for the overall direction, coordination, and evaluation of the banking center staff. They must be able to foster the team concept that includes the banking center staff as well as employees from other lines of business.
Other skills and requirements for this role include proficiency in Microsoft 365, banking software, and digital services, excellent organizational skills, and the ability to multi-task and be flexible. They should also have proven ability to generate new financial relationships through outbound calling, outside business development, and building a referral network.
The role of a BCM is a challenging yet rewarding one, requiring a blend of financial acumen, leadership skills, customer service, and sales ability. By effectively engaging their team and fostering a positive work environment, a BCM can significantly contribute to the success and growth of the banking center.
For more details on the role and responsibilities of a Banking Center Manager, refer to the original job posting here.
